About me

Hi! I am Francesco (pronounced frahn-CHES-ko) 👋

I’m currently working as a Senior UX Researcher at Electronic Arts. In the past, I have worked at Google.

My expertise is qualitative research, with a focus on strategic and generative projects. I work closely with designers and product managers, using research insights to inform the product strategy, help identify unmet user needs, and evaluate design solutions against users’ expectations.

I have experience conducting research internationally (in Canada, France, Germany, India, and the UK) using a range of methods, both remotely and in-person: interviews, observations, diary studies, usability tests, workshops, and more.

I have also published some of my research at top HCI conferences, receiving a Best Paper Award and two Best Paper Honorable Mentions for work on digital data preservation. ✨


PhD, Computer Science (Human-Computer Interaction), The University of British Columbia.

MSc (double-degree) with a major in Human-Computer Interaction & Design from Université Paris-Saclay and KTH Royal Institute of Technology. 1My double-degree master’s program was part of the EIT Digital Master School, from which I received an excellence scholarship for two years. My minor was in Innovation & Entrepreneurship.

BSc, Computer Science, University of Milano-Bicocca.